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BAT is evolving at pace - truly like no other organisation.
To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our ethos every day. Come be a part of this journey!
BAT UK IS LOOKING FOR A Trade Insights and Route to Market - Business Development Intern
JOB TITLE: B2B Intern
FUNCTION: Marketing
SUB FUNCTION: Trade
CITY & COUNTRY: UK, London- Chiswick
ROLE POSITIONING AND OBJECTIVES
Reports to: Trade Insights Manager
Geographic Scope: UK
Working as part of the B2B Team predominantly supporting the operational execution, outputs and insights of the Independent Channel. Analysing and providing understanding of the UK market, by maintaining and improving our reports, and support the team with data analytics requests. Supporting the team to drive excellence in execution of the Route to market (RTM) workstream in the Independent Channel, ensuring the RTM targets are met and the operations run smoothly. The role supports the B2B Team with reporting and data analytics requests with key information that helps the business make informed decisions and helps drive the various routes to market.
WHAT YOU WILL BE ACCOUNTABLE FOR
- Maintain and improve our Power BI reports, and support the Trade Insights Manager with data analytics requests.
- Conduct analysis of the market, brand and SKU performance identifying opportunities for BAT to improve sales performance.
- Create and maintain performance reports and trackers to provide Sales Insights, including market trends and overviews, combined with relevant ad-hoc analysis.
- Support with Field Force KPI tracking
- Build informative presentations about findings for the Trade Leadership Team to Promote fact-based decision making.
- Supports the continuous development of the existing RTM model to remain at the edge of the curve
- Supports the creation of the right trade plans that will achieve targets
- Follows up on every activity of the Cycle Plan to uncover insights on success rates and ROIs
ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE
Experience Required
- Relevant BSc or MSc, that has given the candidate the capabilities to work with and make sense of large data sets
- Proficiency in MS Excel is a must
Technical / Functional / Leadership Skills Required
- Experience with Business Intelligence reporting tools especially Power BI is strongly appreciated
- Able to deal with large amounts of information and make conclusions
- Willingness and ability to learn fast
- Proactive and able to work independently
WE ARE BAT
At BAT we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation. See what is possible for you at BAT.
- Global Top Employer with 53,000 BAT people across more than 180 markets
- Brands sold in over 200 markets, made in 44 factories in 42 countries
- Newly established Tech Hubs building world-class capabilities for innovation in 4 strategic locations
- Diversity leader in the Financial Times and International Women’s Day Best Practice winner
- Seal Award winner – one of 50 most sustainable companies
BELONGING, ACHIEVING, TOGETHER
Collaboration, diversity and teamwork underpin everything we do here at BAT. We know that collaborating with colleagues from different backgrounds is what makes us stronger and best prepared to meet our business goals. Come bring your difference!
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